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Feb 13
2 min

Let Your Blog Flag Fly!

Is the content worth click on? I encourage roughly 1500 characters as a target length, because of how limited attention spans are.

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Jeff Smith

Feb 11
2 min

How to Create Professional Ads for Free

There are 3 main categories for social media ads; awareness, consideration & conversion. These must be understood for anyone considering

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Jeff Smith

Jan 31
1 min

The Most Absurd Ad Ever

Trumpy Bear is a thing & because of this, anything in advertising is possible. I thought this was a joke, while I was watching it.

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Jeff Smith

Jan 30
1 min

Viva La Brand

They spend, share and create in a time when traditional media companies are dying by the day. For example, iHeartMedia ‘shocked’ the country

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Want to Understand Remarketing in Less than 1 Minute? Check Out These Screenshots!

Jeff Smith

Jan 27
1 min

Want to Understand Remarketing in Less than 1 Minute? Check Out These Screenshots!

The audience, which we built and developed over the last year of working with them, is specifically targeting visitors over the last 60 days

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Jeff Smith

Jan 2
1 min

HOW DID THAT COMPANY FIND ME?!

Do you view remarketing, the act of targeting a consumer identified as ready to take an action because they have visited a specific website

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Jeff Smith

Dec 16, 2019
1 min

'Threat Level Midnight', Situation Brand Awareness!

This is everything that works for clicks, eyes, views, monetization. It only works if you have an established brand. This video is release

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Jeff Smith

Dec 12, 2019
1 min

Behind the Brand Awareness.

As a small business, you should understand that the current market is beyond over saturated. CIL recommends that you heavily invest in brand

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Event Advertising - The Must Attend Event of the Season.

Jeff Smith

Dec 5, 2019
1 min

Event Advertising - The Must Attend Event of the Season.

While our ‘living’ audiences are performing well & we are getting $0.01 video views with ease, reaching local audiences @ 2.85x over a ...

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Politics, The Oldest Form of Organized Marketing!

Jeff Smith

Dec 4, 2019
1 min

Politics, The Oldest Form of Organized Marketing!

In 1789, George Washington exchanged his personal whiskey for votes at well-connected functions. Future constitutes could leave and brag ...

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Become the Advertising Synonym that Peloton is.

Jeff Smith

Dec 2, 2019
1 min

Become the Advertising Synonym that Peloton is.

They have been sued, they continue to sell for top dollar and spend, spend, spend on advertising. Currently, they are worth $1.35B.

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Jeff Smith

Oct 1, 2019
2 min

F'N FLO MAKES HOW MUCH A YEAR?!

While doing research for this article the one thing that struck me was the insane view counts for these videos. Progressive’s YouTube...

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IS THE CCT USING NATIONAL HOMOSEXUALITY & AUTISM CLICK-BAIT HEADLINES PROOF, ‘LOCAL’ ISN’T WORKING?

Jeff Smith

Sep 27, 2019
3 min

IS THE CCT USING NATIONAL HOMOSEXUALITY & AUTISM CLICK-BAIT HEADLINES PROOF, ‘LOCAL’ ISN’T WORKING?

Most of the articles were published and credited to Gary Dinges out of Austin, TX. ...The Cape Cod Times did respond to my question

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Are you handing your leads to Millennials?

Krista Galligani

Sep 11, 2019
2 min

Are you handing your leads to Millennials?

Are you handing your leads to millennials? In the field of digital marketing, I meet a lot of business owners. Something that comes up co...

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Who Are You Reaching With Your Organic Reach On Social Media?

Jeff Smith

Sep 5, 2019
2 min

Who Are You Reaching With Your Organic Reach On Social Media?

Organic reach simply won’t do it anymore. Don’t be surprised when you put effort into a project or your brand’s image within the communit...

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Be A Sellout! Your Small Business Should Get That Tech.

Jeff Smith

Sep 4, 2019
2 min

Be A Sellout! Your Small Business Should Get That Tech.

Technology! Alright, let’s keep with the ‘back-to-school’ theme here and define the word like it’s a presentation. “The application of sc...

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Hey Siri, Can My Business Be Steady All Year?

Jeff Smith

Sep 3, 2019
2 min

Hey Siri, Can My Business Be Steady All Year?

Now that “Summer” is over; school busses are occupying local roads (not so many CT & NY plates) and pumpkins are on our minds, how is you...

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Still Judging 'Social' Media On Cape Cod? It Will Only Cost Your Small Business.

Krista Galligani

Aug 30, 2019
2 min

Still Judging 'Social' Media On Cape Cod? It Will Only Cost Your Small Business.

Why does Social Media get such a bad rap? Is it because we associate the term with phone-addicted tweens who would rather engage digitall...

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Jeff Smith

Aug 29, 2019
2 min

Local SEO Is SEO Easy!

Local SEO is what Cape It Local does best. We have a strategy that is guaranteed to make you stand out. Everything plays together to boos...

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Jeff Smith

Aug 27, 2019
2 min

Content - You're One Click Away!

Sometimes when we think about marketing, it can feel like a mountain of tasks we just don’t have time for, as business owners. One thing w...

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