Is the content worth click on? I encourage roughly 1500 characters as a target length, because of how limited attention spans are.

There are 3 main categories for social media ads; awareness, consideration & conversion. These must be understood for anyone considering

Trumpy Bear is a thing & because of this, anything in advertising is possible. I thought this was a joke, while I was watching it.

They spend, share and create in a time when traditional media companies are dying by the day. For example, iHeartMedia ‘shocked’ the country

The audience, which we built and developed over the last year of working with them, is specifically targeting visitors over the last 60 days

Do you view remarketing, the act of targeting a consumer identified as ready to take an action because they have visited a specific website

This is everything that works for clicks, eyes, views, monetization. It only works if you have an established brand. This video is release

As a small business, you should understand that the current market is beyond over saturated. CIL recommends that you heavily invest in brand

While our ‘living’ audiences are performing well & we are getting $0.01 video views with ease, reaching local audiences @ 2.85x over a ...

In 1789, George Washington exchanged his personal whiskey for votes at well-connected functions. Future constitutes could leave and brag about being in the ‘...

They have been sued, they continue to sell for top dollar and spend, spend, spend on advertising. Currently, they are worth $1.35B.

While doing research for this article the one thing that struck me was the insane view counts for these videos. Progressive’s YouTube...

Most of the articles were published and credited to Gary Dinges out of Austin, TX. ...The Cape Cod Times did respond to my question

Are you handing your leads to millennials? In the field of digital marketing, I meet a lot of business owners. Something that comes up consistently is a frus...

Organic reach simply won’t do it anymore. Don’t be surprised when you put effort into a project or your brand’s image within the community and even those you...

Technology! Alright, let’s keep with the ‘back-to-school’ theme here and define the word like it’s a presentation. “The application of scientific knowledge f...

Now that “Summer” is over; school busses are occupying local roads (not so many CT & NY plates) and pumpkins are on our minds, how is your businesses looking...

Why does Social Media get such a bad rap? Is it because we associate the term with phone-addicted tweens who would rather engage digitally than in real life?...

Local SEO is what Cape It Local does best. We have a strategy that is guaranteed to make you stand out. Everything plays together to boost your company’s dig...

Sometimes when we think about marketing, it can feel like a mountain of tasks we just don’t have time for, as business owners. One thing we have noticed as a...